Lion Plaza

Everyone Essential

A 2000 year old site, with a historic facade housing a future facing community of retailers and a global law firm. Lion Plaza is two projects in one, for several audiences - owner, office and retail tenants, management team and the City of London. Following the sale of Lion Plaza to a new owner we needed to communicate a fresh start and a more dynamic relationship between owner and tenant. We refreshed the Lion Plaza brand and in parallel created a sub brand (LIONWORKS) to showcase the building’s ambitious ESG projects.

Beyond business

Buildings need to reflect the brands and values of their occupiers and owners. Simply communicating location, facilities and floor areas is no longer enough to keep and attract high quality tenants. By communicating Lion Plaza’s commitment to hitting sustainability targets years ahead of schedule we are also adding value to its tenants brands.

Execution is strategy

A re-energise management and agent team and an engagaged set of tenants. Ongoing campaign of events and more proactive communication are proving to be successful in building a community